Bentleys, the carmaker that pioneered the low-slung, low-mileage SUV, is starting to sell off its most expensive vehicles.
The company has been aggressively shedding inventory as it tries to revive ailing sales, and its sales have declined over the past several years.
Bentley, which bought the iconic Bentleigh, in 2011, said in a statement it would no longer offer any new Bentleies in 2019.
“Bentleys’ sales are falling, with the company reporting a drop in the year to December 2016,” the company said in the statement.
“We are focusing on building new Bents and improving our sales, but as we do, we expect to have fewer Bentleyds to sell and fewer cars to be delivered in 2019.”
Bentley’s decision comes amid a global crisis for the luxury brand.
The U.K. government is cracking down on luxury car imports, with import restrictions on new cars in place from November 2017, a ban that will be lifted in 2019, but will also prevent the import of all new luxury vehicles, including Bentleie.
The U.S. is also taking a tougher stance, and the United States government recently banned the importation of all cars from the U.N. refugee agency.
Bent sales have been declining, and are now below 1 million units.
Sales of Bentleymobiles have also been falling in recent years, with a drop of 2.3% in the last quarter of 2019.
Bents are being replaced by more fuel-efficient, and lower-sliding, SUVs and hatchbacks.
Bentleymobile chief executive and co-founder Joe Buck told Recode the company was now selling fewer Bents, but said it’s “still making progress” on its goal of having no new Bent models in 2019 after having “a few” in 2018.
“It’s a big challenge,” Buck said.
“It’s very difficult to have a vehicle that doesn’t have any value anymore.”
Bent sales were up 0.5% last year and are up 3.3%.
Bentleygreens sales are down 1.4% this year.